Developing a comprehensive marketing strategy is a daunting task. No two marketing strategies are alike. At Plush Republic, we start by gathering as much information as we can to make informed recommendations when it comes to developing your strategy. In our research, we’ll establish specific goals, explore the competitive landscape, and show you where your business fits in all of it.
Positioning is often the forgotten “P” in a marketing strategy. How you stack up against the competition and where you fit within the marketplace are key to understand if you’re going to win. Every aspect of your brand identity, mission, vision, culture, and communication are integral to a strong position. We’ll help you make sense of it.